I’ve mentioned before that I animated about 2 minutes for a feature documentary called Food Fight directed by Chris Taylor from November Films. I created it traditionally – hand drawn, ‘inked’ and colored in Photoshop and composited in After Effects (after getting rid of some bad RAM that caused minor disasters for a week or two before I figured out what was going on).
The film concerns the state of agriculture in this country and what we grow and eat.
From the film’s website: ” Eating good food is a sensual experience. We taste it, we savor it, and we remember great meals. Sharing those meals with family and friends helps define our humanity. And the food we choose to eat expresses a fundamental choice about the kind of world we want to live in.
But there is a great lie being sold to the American food consumer about these choices. That lie is that the food being grown for us on the big farms and sold in the big chain supermarkets is tasty and nutritious. The truth is, it is neither.”
Check out the film’s site for more info.
The film has been screened once or twice as a work in progress, but will soon have the official Premiere in the U.S. in Los Angeles. I will post more when I hear more. I will even load-up a small portion of the animation next week. When I try and imagine my animation being projected on a 35 or 70mm huge screen in a movie theater, I get a little queasy. But I think it turned out funny and interesting and provides a good method to quickly show how agriculture developed in the U.S. from the Great Depression on.
Here are a few captures I’ve been meaning to post.








Hi, Mark,
I just wanted to say “hi” and thanks for doing really great work on the animation for FOOD FIGHT. We have been gettting constant positive comments on the animation, and like you, I can’t wait to see the film projected on a big screen in one of the nicest theatres in Los Angeles. I hope you can make it down to LA for the screening.
Best,
Chris Taylor
Awesome! I hope I get a chance to see it. I read “The Omnivore’s Dilemma” last year and it totally changed the way I eat.
(For a second I was scared that you worked on “Foodfight” the CG animated feature. I know a couple folks who worked on it and they said it was awful…and now it has no release date scheduled! This movie sounds much better.)
Hey, Jody,
Thanks for clearing that up. There is an incredibly lame animated movie, called FoodFight! (one word) that has been muddying the waters for a long time. They have been talking about a release date for almost 5 years. I will only say that it is underwritten by the very same food conglomerates that are marketing unhealthy food to our children. So please, people, do not see the one with the exclamation point, please see the one that is capitalized!
Best,
Chris
I remember hearing about the 3D animated Food Fight movie when it was in production. I think I was still at UCLA. It was one of those things where they proudly announced that major food companies were PAYING to get into the film…yeah, that ALWAYS makes for great entertainment. They’re called COMMERCIALS. And while they can be entertaining, I don’t want to pay $14.00 for a ticket to watch one.
So rest assured, this is NOT Food Fight the animated movie!